Rebranding or Reviving an Old Business Name? What You Need to Know About Your Trademark Rights
Published May 14, 2025In today’s fast-paced business environment, it’s not uncommon for entrepreneurs and companies to evolve their brand identity or return to a previous business venture after time away. Whether you’re undergoing a complete rebrand or looking to revive a previously abandoned brand name, one critical factor should be front and center: your trademark strategy. As trademark…
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5 Guidelines To Keep Your Trademark Portfolio Active
Published Jan 29, 2024Trademark Attorney Learning Series Five Guidelines To Keep Your Trademarks Active The beginning of the year is a great time to review your business health. Just as you would review your balance sheet and other key metrics, don’t forget to check in on one of your business’s most important assets – your BRAND! Your trademark…
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